Our recent report on the electric car company, Better Place, generated lots of interest.
(Forgive my shorthand description of Better Place as a “car” company. They are, more accurately, an oil-free transportation infrastructure company. Which should explain why I used shorthand.)
For those who were left wanting more, here’s a presentation by Better Place CEO, Shai Agassi, made in April 2009. In it, he explains the concept behind Better Place, how it evolved, where the company is today and where they hope to be in the next few years.
It’s a fascinating talk about an idea that is elegantly simple, but that could have a profound and positive impact on our climate, health and the economy.