Why is this man smiling?
eSolar CEO Bill Gross
You’d be smiling, too, if you had just presided over the successful roll-out of what may be a revolutionary system to generate solar power on a large scale, using a method that is environmentally sound and can compete economically with old and dirty technologies.
That’s what Bill Gross, the CEO of eSolar, claims to have done earlier today — and on a live Webcast, no less.
We’ll be bringing you more details about the 5 MW concentrating solar power (CSP) system that fired up in southern California. For now, enjoy the pix, and the anticipation.
To watch the Webcast recorded on 8/5/09, go here.
Fired up!
After pushing the button to fire up one tower, Gross points to…
Tower on...
…the tower that is beginning to glow with the reflected rays for ground-based mirrors.
Tower shadow on mirrors
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